"Pharmaplast began to work with CE.way almost one year ago. CE.way is our cosmetics consultant who look after compilation of PIF, safety assessments and CPNP notifications. Working with CE.way has been a joy so far. Their replies are very swift and Mr Tadej is very cooperative, helpful and with a deep knowledge about the cosmetics regulations."
EU Consumer Safety
GPSR: General Product Safety Regulation
The introduction of the General Product Safety Regulation (GPSR) (EU) 2023/988 marks a new era of consumer protection in the EU. The GPSR mandates that all consumer products sold in the EU meet specific safety requirements.
While cosmetic formulas are governed by Regulation (EC) No 1223/2009, the accessories and tools often sold alongside them—such as brushes, applicators, and styling tools—fall directly under the GPSR. This regulation introduces stricter requirements for safety, documentation, and online transparency to ensure a high level of consumer protection.
Product scope
What products are covered?
Product scope
What products are covered?
The GPSR acts as a "safety net" for products that do not have their own specific sectoral legislation. For beauty brands, this includes a wide range of cosmetic-adjacent products:
- Application tools: makeup brushes, blending sponges, and other applicators
- Styling tools: tweezers, eyelash curlers, nail files, compact mirrors, and scissors
- Hair & styling accessories: brushes, combs, clips, rollers, and hairbands
- Storage & lifestyle products: cosmetic bags, vanity mirrors, and reusable cleansing pads
- Ambient products: candles, incense sticks, laundry perfumes, and room sprays (non-hazardous, non-irritant formulations)
Obligations
Key requirements introduced by the GPSR
Obligations
Key requirements introduced by the GPSR
The GPSR imposes several mandatory obligations on the Responsible Person (RP) and manufacturers, including:
- Appointment of an EU Responsible Person
- Manufacturer identification information
- Technical documentation and risk analysis
- Labelling requirements
- Mandatory information for online sales
- Accident reporting via the Safety Business Gateway
Our services
Our GPSR Services
We handle the technical and legal requirements so you can focus on your brand's growth.
01
EU & UK Responsible Person (RP)
The GPSR requires a designated Economic Operator based in the EU. CE.way acts as your legal representative, providing the mandatory address for your product labels and serving as the point of contact for Market Surveillance Authorities.
02
Technical Documentation & Risk Assessment
Unlike cosmetics, tools require a formal GPSR Technical File. We assist you with:
- Conducting mandatory internal risk analyses (evaluating intended use and foreseeable misuse)
- Compiling technical descriptions and bills of materials
- Managing and storing documentation for the required 10-year retention period
03
Specialized Labelling & Traceability
We ensure your physical packaging meets the strict new traceability standards, including:
- Manufacturer & RP identification: names, postal addresses, and mandatory electronic contact details
- Product identifiers: batch or serial numbers for rapid product identification
- Safety warnings: prepared based on the documented risk analysis
Client reviews
Trusted by 1000+ cosmetic brands worldwide.
Pulled from verified Google reviews — independent, unedited, and updated continuously.
"We were looking for a stand-alone service, not too sure what to expect... The professionalism, the assistance and the responsiveness were very much appreciated, amongst the best we have ever experienced."
"We are a small manufacturing company located in the US. We recently used CE.way Regulatory Consultants to help guide us through the Cosmetic regulatory changes that have taken place in the EU. They were instrumental in helping us understand the new laws and streamline the entire process. I would highly recommend their services."
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