Skin hydration is important for normal functioning of the skin and is primarily linked to the ability of the stratum corneum to retain water. While the amount of water in the inner layers of the skin is relatively constant, the water content of the corneum depends on different factors:
The rate at which the water in the dermis reaches the stratum corneum
The rate at which the water is eliminated by evaporation (transepidermal water loss - TEWL)
The ability of the stratum corneum to retain water
The last factor is linked to the presence of natural hygroscopic agents (collectively known as a natural moisturizing factor (NMF)) and the organization of the intercellular lipids, which form a barrier to water loss.