Efficacy testing

Efficacy testing: rejuvenating, firming & lifting

Study design

General skin testing protocol

Number of subjects

20 (determined by client)

Place of application

Face / Arm / Thigh (determined by client)

Testing time

4 weeks (determined by client)

Sample requirement

Equal to the number of subjects

Measurement points

  • T0 – before application (cleaned skin surface, adaptation time 20 min)
  • Tx – after x weeks (determined by client)

Procedure

  • Washout phase at least 2 h before the measurement
  • 3–5 measurements on the testing site (“BEFORE testing”)
  • Product used by participants at home during the testing period
  • 3–5 measurements on the testing site (“AFTER testing”)

Equipment

  • Demaflex / Dermalab (Cortex Technologies)
  • Soft FX (Callegari, 1930)
  • EVE M Panoramic AI skin analyzer
Visible results

Signs of skin rejuvenation, improved firmness & lifting

Microcamera images of fine lines and wrinkles

Signs of improvement can vary depending on individual factors such as skin type, age, and lifestyle.

The most common signs of improvements are increased skin elasticity, lifted appearance, reduction of fine lines, improved skin texture, enhanced skin tone, plumper skin, enhanced radiance, increased collagen production, tightened jawline, and neck.

Claims related to skin ageing

  • Rejuvenating
  • Firming
  • Lifting
How we test

Measurement principles and instruments

Skin elasticity measurement with Dermalab

To prove skin elasticity related claims, we measure the following parameters using the following instruments:

Evaluation of skin elasticity/firmness

  • Demaflex / Dermalab (Cortex Technologies)
  • Callegari Soft FX (Callegari, 1930)
Evidence

See our results.

Graph visualisation

Graph visualisation

What we measure

Three related anti-ageing effects.

Each effect targets a different aspect of how skin looks and feels — together they form the core of rejuvenation, firming and lifting claims.

Skin rejuvenating

Skin rejuvenation refers to the restoration and revitalization of the skin's appearance, making it look younger, fresher, and brighter. The primary goals are to improve skin texture, tone, and radiance while reducing the signs of aging.

Skin firming

Skin firming aims to improve the tightness and elasticity of the skin, reducing sagging, and overall firmness.

Skin lifting

Skin lifting involves improving skin sagging and restoring a more lifted appearance. It often targets cheeks, jawline, and neck.

Tailored to your product

A protocol built for your claims.

Efficacy testing protocol is prepared for each product individually with close cooperation with the sponsor. Based on the claims, usage regime and efficacy expectations, we prepare a protocol that is suitable for the type of product and can confirm product efficacy. The studies can be performed over a different time period (from a few days to several weeks or months) depending on the claim and type of measurement.

Get started

Ready to substantiate your anti-ageing claims?

Speak with our experts about a tailored efficacy testing protocol for your rejuvenating, firming and lifting products.

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